Colgate strong teeth from Maxium Cavity Protection, with its unique Amino Power formula strengthens teeth from within. This formula adds more natural Calcium and makes their teeth making them. It provides cleaner teeth, keeps cavities at bay and freshens breath with regular use. This toothpaste is safe to use on kids and adults. Recommended Usage: Take pea size drop of toothpaste on a toothbrush, brush your teeth in circular motions or up and down for 2 mins, twice day.